A pandemic of an arbitrary circumstance begins to turn into a lifestyle, and global brands rush to adapt to new conditions. On the eve of the restructuring, Disney studio announced, and now the audience from all over the world can be sure that their opinion will be heard.
The company decided to make a bet on online services and turn Disney + to a real giant, which will continuously supply exclusive content. According to the CEO of Disney Bob Chapek, the change of priorities towards Striming is not quite a pandemic response, but it is impossible to deny that COVID "accelerated the transition process that was supposed to happen anyway."
Chapec is confident that the studio will be able to choose his way thanks to the audience and their reactions to Disney + and in the end it will be at that point where the interaction with users will be the most complete and satisfactory for both sides.
Restructuring will help much more quickly and easier to create shows and movies for Disney +, referring to users directly, and not to pass a difficult path, including premieres in cinemas. Of course, the service must have become profitable in the near future, and therefore it will take a lot of high quality content.
It was not without a drop of tar. The decision of the Disney leadership will inevitably cause a series of dismissals, however, there are not much of them, as in the past month, when 28,000 entertainment parks were forced to say goodbye to work.
It is already known that in December for Disney + will be released a cartoon "Soul", and in all countries where the service is available, the studio refused the theater shows. How profitable will this decision be due until it is not clear. The "Mulan" will be indicative in terms of return, the results of this film will be known next month, when the company will present a quarterly report.