In September last year, Justin and Haley looked at their relationship. The model not only renamed herself in social networks, taking the name of the spouse, but also tried to use it for commercial purposes. In April, it became known that the star filed an application for the registration of the trademark Bieber Beauty, which was planned to produce cosmetics. However, representatives of U.S. Patent & Trademark rejected the application, since Bieber is already owned by this brand.
According to Just Jared, a 25-year-old musician acquired cosmetics rights with the name Bieber in 2003, when he was only 9 years old. Halee refused to register a trademark due to the obvious similarity and probability of confusion, although in 16 years under the name of the Bieper, not a single lotion, soap or shampoo was not released. That in this case the model will do - unknown. According to tabloid arguments, it has several options for action: to produce cosmetics under a different name, ask Justin to issue a company on yourself or just abandon the cosmetic line and focus on the release of clothing.
