Soon, Drake will be a little closer to his fans: the rapper will release a series of aromatic candles, one of which, judging by the description, smells the same as the musician.
Rapper launches the owned brand of Better World Fragrance House flavors. The first five types of candles will appear in front of winter holidays.
One of them, called Carby Musk, imitates the personal fraction of Drake. However, we are talking about the favorite perfume of the artist, which includes musk notes, amber, suede and velvet. The remaining candles are called Sweeter Tings, Williamsburg Sleepover, Good Thoughts and Muskoka. Drake has already launched the site and instagram of his brand, but so far there are no publications there.
The idea of Drake reminded many of the recent hit Gwyneth Paltrow and her GOOP store - candles called "smell like my vagina", which joined the first days after receipt on sale. As it turned out, the candle smells not at all as you might think. The product description says that the fragrance combines "Geranium, Citrus Bergamot, Cedar Absolute, Damascus Rose and Ambra Seeds" and suggests "about seduction and sophisticated warmth." It cost one such candle of 75 dollars.
Gwyneth told that a joke compared the aroma with his intimate smell, when he developed a candle with colleagues. The creators decided that such a name would work better than any advertisement, and did not lose.