By breaking the record of views and preservation of tickets, "Avengers: the final" demonstrated other impressive numbers. The film marketing campaign has become the most expensive in the history of the Marvel Studio and overcame the frontier of $ 200 million. This is really impressive, especially if you consider that the most expensive promotional campaigns were before the films "Avengers: the war of infinity" (150 million dollars), "Spiderman: Return home" (140 million dollars) and "Guardians of the Galaxy 2" (80 million dollars).
It is noteworthy that advertising costs for the advancement of fourth "Avengers" exceeded or were equal to the cost of shooting many MARVEL solo films. So, for example, the "Iron Man", from which everything began, cost the creators of $ 140 million, the budget of the first "guards of the Galaxy" reached $ 170 million, and the Oscar-axis "Black Panther" cost 200 million.
Kinokomix Stars "Avengers: Final" in Shanghai
According to Deadline, waste studios are not in vain, as studies show: cooperation with Marvel increases sales of goods by an average of 50%. If the products are mentioning MARVEL movies - she will buy it more. Even if we are talking about underwear.