Two models appeared in different ways under the leadership of the photographer Johnny Dufort and Designer Stella McCartney. Kate Moss, who has already collaborated with the brand in the seventh time, posed in a white costume with a hoop and in bright summer outfits. Kaya Gerber first took part in the Stella's advertising campaign and appeared in a lens in a denim suit, a light summer dress and with a bulk bag. Each shot was enclosed in a circle that symbolized the cycle of life and design solutions McCartney, aimed at improving the environment. The designer itself ensures that all things in the summer collection were made of environmentally friendly materials: organic cotton, recycled nylon, sustainable viscose, etc.
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