Two generations: Kate Moss and Jiji Hadid in Stuart Weitzman advertising campaign

Definitely, the creators of the advertising campaign wanted to show two different generations of supermodels - Kate represents the 90s, and Jiji generation of Millennium. Brand Stuart Weitzman especially loves Moss, and Hadid, since it has been cooperating with each of them for several years. Kate was the face of the brand until 2014, and Jiji last autumn presented her own collection of the Gigi Mules shoes, created together with Stuart Weitzman, and in the summer of 2017 participated in the brand advertising campaign. The idea of ​​a new collection is to show that Stuart Weitzman's shoes fits all women regardless of their age.

#Spring18 has legs. #StuartWeitzman

Публикация от STUART WEITZMAN (@stuartweitzman) Янв 11, 2018 at 12:01 PST

@STUARTWEITZMAN CAMPAIGN WITH KATE MOSS, GIGI HADID AND JORDAN BARRETT! CAMPAÑA DE #STUARTWEITZMAN CON #KATEMOSS, #GIGIHADID Y #JORDANBARRETT! @GigiHadid @KateMossAgency @IBlameJordan @SaraJaneHoare @OdileGilbert_Official @LorraineVGriffin @LisaButlerMua @MarioTestinoPlus #MarioTestino

Публикация от MARIO TESTINO (@mariotestino) Янв 11, 2018 at 10:40 PST

This was how the advertising campaign was shot:

Step into the #Spring18 campaign, featuring @katemossagency, @gigihadid and @iblamejordan. #StuartWeitzman

Публикация от STUART WEITZMAN (@stuartweitzman) Янв 11, 2018 at 8:48 PST

#BehindTheScenes of the #StuartWeitzman #Spring18 campaign, featuring @katemossagency and @gigihadid together for the first time. ? by @mariotestino. @iblamejordan @sarajanehoare @lisabutlermua @odilegilbert_official

Публикация от STUART WEITZMAN (@stuartweitzman) Янв 11, 2018 at 6:03 PST

I had the great honor and pleasure of shooting the new @stuartweitzman campaign with the one and only Kate. @katemossagency , I had the greatest time with you, and am forever touched by your spirit and presence. I am beyond proud to be part of the SW family with you and our beloved @mariotestino @sarajanehoare @giovannimorelli8 @sduff20 ♡ ss18 campaign out soon ! #inourshoes

Публикация от Gigi Hadid (@gigihadid) Янв 10, 2018 at 6:38 PST

I had the great honor and pleasure of shooting the new @stuartweitzman campaign with the one and only Kate. @katemossagency , I had the greatest time with you, and am forever touched by your spirit and presence. I am beyond proud to be part of the SW family with you and our beloved @mariotestino @sarajanehoare @giovannimorelli8 @sduff20 ♡ ss18 campaign out soon ! #inourshoes

Публикация от Gigi Hadid (@gigihadid) Янв 10, 2018 at 6:37 PST

Sneak peek behind the scenes @stuartweitzman SS18 campaign with @gigihadid Photographer | @mariotestino Stylist | @sarajanehoare Hair | @odilegilbert_official Makeup | @lisabutlermua Nails | @lorrainevgriffin #kma #katemoss #stuartweitzman

Публикация от Kate Moss Agency (@katemossagency) Янв 11, 2018 at 1:48 PST