The first trailer of the TV series "Vandavizhn", presented during the broadcast of the award of the AMMI award, in the first 24 hours scored 53 million views and more than 300 thousand mentions in social networks. Relishmix, which monitors the activity of social networks, calls even a higher number - 55.7 million views.
The main part of the views fell on YouTube, where the video was watched by more than 36 million viewers, to bring it into second place in popular video service. 10 million views brought Instagram, another 5 - Facebook. Representative of Relishmix in an interview with Deadline said:
This result is located in the same league with the franchises "Avengers" and "Fast and Furious", who produced their trailers during the broadcasts of the Super Cup.
It is argued that this is the best result among all projects of streaming services in the history. Trailer managed to beat the records shown during the broadcasts of the supercubs of the Avengers: War of Infinity "(30.9 million) and the second season of" very strange cases "(28.2 million). The results of the projectors of this year's projects were also exceeded: "Black Widow" (18.7 million), Mulan (12.4 million) and "not time to die" (10.1 million).