Dvije generacije: Kate Moss i Jiji Hadid u kampanji Stuart Weitzman

Definitivno, kreatori oglašivačke kampanje željeli su pokazati dvije različite generacije supermodela - Kate predstavlja 90-ih i Jiji generacije tisućljeća. Brand Stuart Weitzman posebno voli mahovinu i Hadid, jer je već nekoliko godina surađivao sa svakim godinama. Kate je bila lice do 2014. godine, a Jiji je prošle jeseni predstavila svoju zbirku gigi maznih cipela, stvorenih zajedno s Stuart Weitzman, a u ljeto 2017. sudjelovala je u oglašivačkoj kampanji marke. Ideja o novoj zbirci je pokazati da Stuart Weitzman cipele odgovara svim ženama bez obzira na njihovu dob.

#Spring18 has legs. #StuartWeitzman

Публикация от STUART WEITZMAN (@stuartweitzman) Янв 11, 2018 at 12:01 PST

@STUARTWEITZMAN CAMPAIGN WITH KATE MOSS, GIGI HADID AND JORDAN BARRETT! CAMPAÑA DE #STUARTWEITZMAN CON #KATEMOSS, #GIGIHADID Y #JORDANBARRETT! @GigiHadid @KateMossAgency @IBlameJordan @SaraJaneHoare @OdileGilbert_Official @LorraineVGriffin @LisaButlerMua @MarioTestinoPlus #MarioTestino

Публикация от MARIO TESTINO (@mariotestino) Янв 11, 2018 at 10:40 PST

Tako je bila reklamna kampanja:

Step into the #Spring18 campaign, featuring @katemossagency, @gigihadid and @iblamejordan. #StuartWeitzman

Публикация от STUART WEITZMAN (@stuartweitzman) Янв 11, 2018 at 8:48 PST

#BehindTheScenes of the #StuartWeitzman #Spring18 campaign, featuring @katemossagency and @gigihadid together for the first time. ? by @mariotestino. @iblamejordan @sarajanehoare @lisabutlermua @odilegilbert_official

Публикация от STUART WEITZMAN (@stuartweitzman) Янв 11, 2018 at 6:03 PST

I had the great honor and pleasure of shooting the new @stuartweitzman campaign with the one and only Kate. @katemossagency , I had the greatest time with you, and am forever touched by your spirit and presence. I am beyond proud to be part of the SW family with you and our beloved @mariotestino @sarajanehoare @giovannimorelli8 @sduff20 ♡ ss18 campaign out soon ! #inourshoes

Публикация от Gigi Hadid (@gigihadid) Янв 10, 2018 at 6:38 PST

I had the great honor and pleasure of shooting the new @stuartweitzman campaign with the one and only Kate. @katemossagency , I had the greatest time with you, and am forever touched by your spirit and presence. I am beyond proud to be part of the SW family with you and our beloved @mariotestino @sarajanehoare @giovannimorelli8 @sduff20 ♡ ss18 campaign out soon ! #inourshoes

Публикация от Gigi Hadid (@gigihadid) Янв 10, 2018 at 6:37 PST

Sneak peek behind the scenes @stuartweitzman SS18 campaign with @gigihadid Photographer | @mariotestino Stylist | @sarajanehoare Hair | @odilegilbert_official Makeup | @lisabutlermua Nails | @lorrainevgriffin #kma #katemoss #stuartweitzman

Публикация от Kate Moss Agency (@katemossagency) Янв 11, 2018 at 1:48 PST