Umukinnyi wa Filime y'Abanyamerika, ukora urufatiro rwo guteka mu ruhererekane rwa tereviziyo "Roacedale" yatangajwe ku rupapuro rwa Instagration mu myaka ine ishize, Cole muri Apres, Kay Jay APA nabandi, kimwe nibice byakazi kuri seti. Igitabo cyigihe cyagenwe na premiere yuruhererekane rwa mbere rwa shampiyona yambere yicyapa, cyabaye ku ya 26 Mutarama 2017. Mu gusobanura umukinnyi wa filime wasangiye: "Ifoto y'imyaka itanu ishize, igihe twari abasore bato batari bazi kandi ko bazaba umuryango."
Kimwe n'urubyiruko rwose rutangira noneho inyenyeri ziswera hamwe, zamaranye umwanya muri cafe, biteguye kurasa, bitegura bisanzwe. Abafana basubiye mu magambo, bashimangira kandi kwibuka ko iyo bihe bimaze igihe batangiye kureba amafoto, abaza umukinnyi wo gukwirakwiza abakinnyi barushaho gukwirakwiza "inyuma" bakavuga inkuru kuri bo. Umwe mu bafana yaranditse ati "ndashimira cyane kuri mwese kuri Riverdale."
Ishusho irasama nkikinamico yingimbi ishingiye kuri comics. Nyuma yo kurangiza ibihe byambere, umuyoboro wa CW wongereye film kugeza kumwanya wa kabiri hanyuma ukurikire mugihe cya gatanu. Kwamamara gukura k'umushinga wakwegereye Netflix, yaguze uburenganzira bwo gutangaza, guhera muri shampiyona ya gatatu. Igihe cya gatanu cyatangiye ku ya 21 Mutarama 2021.