Shanduko yeramangwana: Nivea yakatangazve mutsara mukuru wemagedhi wevakadzi

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Panguva ye 2019 World Economic Forum, zvakawanikwa kuti vanhu gore rega rega zvinoburitsa matani anopfuura mazana matatu emapurasitiki, anenge mamirioni masere anowira mumakungwa. Zvega zveganda zveganda zvinokonzeresa izvo zvinonziwo microplasty microplasty

Shanduko yeramangwana: Nivea yakatangazve mutsara mukuru wemagedhi wevakadzi 138516_1

Ndokusaka Nivea Brand ichitarisira chizvarwa chenguva yemberi uye kubvira muna 2011 kushinga kusimudzira uzivi hwekusimudzira kwekusimudzira nekusarudza chikamu "mune imwe yakakosha bederdorf yepasi rose blobal.

Gore rino, iyo mhando yakatangazve fomu 11 yeiyo gedhi gaels kune iyo biodegrastle microplastery - mukudzoka yakashandiswa nzira dzepanyama: cellulose, silicon dioxide uye castor wax. Cellulose - bioderadable organic zvinhu, izvo zvirimo mune zvirimwa fushi. Silicon Dioxide mune yayo yemakemikari yakafanana neAtartz jecha, uye Castor wax ndeyechisikigo, biodegradable mbichana zvinhu zvine hushamwari.

Shanduko yeramangwana: Nivea yakatangazve mutsara mukuru wemagedhi wevakadzi 138516_2

Nivea zvakare anobhadhara kukosha kwakakosha kwekutaridzika kwechiratidzo. Inofanira kudzoreredzwa inenge 100% uye inogona kuendeswa kune iyo mapoinzi ekugamuchira sekondari zvinhu. Iyo mhando inovavarira kugadzirwa kwekutakura kubva papurasitiki yakagadzirwazve, iyo ichawedzera iyo muzana yekuisa ecology yezvisikwa, kuderedza maitiro ayo epakatirwidzo. Muna 2020, iyo mhando yakatangazve gel yemweya "kutsvaira yePeony" ine fomu yekugadziridzwa uye muhomwe inosanganisira 96% yepurasitiki yakagadzirwazve. Muna 2022, Nivea Shower Gels mukurongedza kubva papurasitiki yakagadzirwazve ichave yakawanda.

Shanduko yeramangwana: Nivea yakatangazve mutsara mukuru wemagedhi wevakadzi 138516_3

"Iye zvino huzivi hwekambani inonzwika seinotevera:" Nekunetseka nezveganda - nerudo rwepasi. " Kuchengeta ganda iro basa redu guru, ratakaitirwa kwemakore anopfuura zana uye ramba rutsodudzo munzira iyi ichishandisa zvese zvakaunganidzwa ruzivo. Nivea - Brand Nhamba 1 Ganda Kutarisirwa, asi zviri pachena kune zvese izvo zvatisingakwanise kuderedza chete kuti titarisire, saka zvakakosha kuti isu tiite mutoro uye tinotarisira pasi redu. Iri ibasa rakajairika revanhu rinotikurudzira kuti tiite uye kuisa muenzaniso wemamwe makambani uye nyika yose, "anodaro Thomas DoDan, Bederorf Kushambadzira Director muRussia neCIS.

Tarisira ganda nerudo rwepasi!

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