Mune diki izwi, director uye Screenwriter Mike Flaneg Revhene Kana vagadziri vakatanga nenzira imwecheteyo muchikamu chekutanga cheantilogy sehwaro hweiyo Schirley Jackson, iye zvino Flaneghan nechikwata chake chakatarisa pamabasa aHenry James James Jamer James. Achitaura nezvehunhu hwe "zviratidzo zvemaitiro eBlya," Showranner akati:
SEZVARI MU "zvipoko zveimba iri pachikomo", ndakatanga kuda kutamba nemusoro wemweya, izvo zvinoita sekuratidzira maronda emanzwiro matiri. Ndiri kushamisika kuti zvakapfuura nezvazvino zvinogona kudarika mumwe nemumwe. Izvi nguva zvinobatana hazvipindire semapfupa ekudonha eDomino, asi sekuparadzira confetti.
Kunyangwe "zvipoko zveimba iri pachikomo" rondedzera mhuri ine chekuita, "nzvimbo yeBLY" ichataura nezvevanhu vavatorwa, izvo, nezvemhuri iri mukuita. Vanhu vese vanogara bly vane zvakanga zvasiyana zvachose. Vachauya kuzokuzivana kuburikidza neushamwari, kushushikana, kupokana uye rudo. Chinhu chakasiyana che "Manor weBLL" ndewekuti, kutaura zvazviri, nyaya yerudo yegothic.
Zviito zve "zvipoko zvenhoroondo yeBLY" zvichaitika muma1980. Pakati pehurongwa hwozozove nemukadzi wechidiki Dany Clayton (Victoria Pedretti), iyo inobatirwa nedare rezvevana vaviri vasina zororo. Zvese zvipfumbamwe zvipfumbamwe zvezvikamu zvitsva zvichave zviripo pane netflix kubva muna Gumiguru 9.