Toddobaadkan-ka ayaa la jeexjeexay qandaraaska xayeysiinta ee H & M wuxuuna ku eedeeyay astanka cunsuriyadda

Anonim

Subaxdii waan toosay oo waxaan tijaabiyay naxdin dhab ah sababtoo ah xayeysiintaas awgeed. Aad ayaan uga xumahay oo ma aanan ka sii shaqeyn doonin H & M, "Haabif ayaa qortay. Wakiilada shirkadda ayaa markiiba ku jawaabtay fariintan oo ay deg deg u yihiin raali gelinta: "Waxaan aaminsanahay helitaan kala duwan iyo mid caalami ah. Waxaan dib u eegi doonnaa dhaqankeena gudaha ah. " Waxa ku xiga ee ku xiga ee iskaashiga usbuuca iyo H & M wali lama oga. Wadajir ahaan, muusikada iyo astaanta adduunka ayaa horey u sii daayay laba uruurinta, kii ugu dambeeyay ee ka soo muuqday khaanadaha xilligii hore.

Iyada oo ay weheliso isbuucii leh H & M, Rup-ga G-eazy, oo sharraxay go'aankiisa ku yimid Instagram, isku mid ah "cunsurinimo" ee ololaha xayeysiinta.

Over the past months I was genuinely excited about launching my upcoming line and collaboration with @HM... Unfortunately, after seeing the disturbing image yesterday, my excitement over our global campaign quickly evaporated, and I've decided at this time our partnership needs to end. Whether an oblivious oversight or not, it's truly sad and disturbing that in 2018, something so racially and culturally insensitive could pass by the eyes of so many (stylist, photographer, creative and marketing teams) and be deemed acceptable. I can't allow for my name and brand to be associated with a company that could let this happen. I hope that this situation will serve as the wake up call that H&M and other companies need to get on track and become racially and culturally aware, as well as more diverse at every level.

Публикация от G-Eazy (@g_eazy)

Akhri wax dheeraad ah