Ukusukela ngo-2012, izwi "likholisa abaphulaphuli ngedatha yelizwi labasebenzi abangaziwayo kwaye bangenise ngokugqibeleleyo. Iprojekthi ifana nentsomi malunga neCinderella: Akukho mntu wayesazi imvumi, kwaye ngequbuliso ibandwa kwilizwe lonke. Iinqobo ezixabisekileyo zeminyaka kuzo iqala ukusuka kwiminyaka eli-18 kwaye azinazo izithintelo. Nangona kunjalo, "abaququzeleli" belizwi "babethathela ingqalelo ukuba abathathi-nxaxheba abadala kunzima kakhulu ukukhuphisana nabantu abancinci nokusesikweni ngenxa yenkcitho yokwakha inkqubo eyahlukileyo yabantu abangaphezu kwama-60.
"Ilizwi lama-60 +" laqala lavela kwiTVSCevide kwiminyaka emi-2 eyadlulayo. Isiqingatha sejaji sigcinwe kuyo. Ke, i-Pelagia kunye ne-Leonagid Agutin isuka kumdlalo oqhelekileyo wobudala, bongezwa kwingonyama i-LeShachenko kunye neValery Meladze. Kwixesha lesibini, i-meladze no-Agutin batshintsha i-darsky kunye ne-valery. Kwaye apha kumbundu wexesha leTV, kwaye, ke, ixesha lesithathu leprojekthi "Ilizwi 60+".
Ingonyama i-LeSharchenko enokuthi ibizwa ngokuba ngumdlalo omdala. Umculi wabantu uya kuqhubeka nokuhlala kwisitulo esibomvu sejury. Kwaye kwangoko abafikayo abathathu baya kufumanisa ukuba kunjani ukucinezela amaqhosha abomvu xa kungabonakali kwisithethi, kodwa yiva nje njani. I-Elena Vaenga, Tamara Gverdcdciite kunye ne-Gark Sukachev yaba le ntle le. Amagcisa ayakuvuyela ithuba elinjalo, ngakumbi ukusukela oko le yisalathiso sendawo yokubuyela kweli lizwe kwisiqhelo emva kobhubhane.