Inkonzo yeNetflix ibhengeze ngokubonakalayo uthotho lwebanga lesibhozo "ububi" obusekwe kuthotho lwemidlalo yevidiyo yegama elifanayo. Umvelisi, umbhali kunye nombhali weprojekthi entsha uya kuba no-Andrew Dubb, phambi kombonisi wangaphambili kunye nomgcini-sihlolo wolu ngcelele lwamanqaku "angaphezu kwendalo". Uthe ngeprojekthi ezayo:
"Ihlala imbi" ngumdlalo wam owuthandayo ngalo lonke ixesha. Ndiyonwabile ukuba ndixelele isahluko esitsha sebali elimangalisayo kwaye ndingenise uthotho lokuqala kule franchise. Kuba bonke abalandeli, "ibutho lobubi" kuluhlu oluziingcekityhe, baya kuba ngabahlobo abaninzi bakudala, kunye nozinye negazi, akukho namnye ubonayo ngaphambili.
Intshukumo yengcamango iya kuphoswa kwimigca emibini. Ngomnyaka weshumi elinesine, uJede noBilly Vessher bafudukela kwidolophu yaseRakun City. Ngaphaya nje, kokukhona baqonda ngakumbi ukuba isixeko sigcina iimfihlakalo ezimnyama, utata wabo efihla into kubo. Ngomgca wexesha lesibini, sele i-jade yeminyaka engamashumi amathathu ubudala izama ukusinda kwihlabathi elitsha, apho kukho amawaka ezigidi ezosulelwe yi-T-vis. Kodwa iimfihlakalo zisukele ixesha elidlulileyo.
Eyokuqala kolu ngcelele "ububi" baphuma ngo-1996. Ngaphezulu kwe-100 yemidlalo eyathengiswa emhlabeni. Iifilimu ezintandathu ezihonjiswe phantsi komdlalo, zizonke iidola ezi-1.2 zeedola ezizuzwe, ukuba zezona zixhobo zinenzuzo ezisekwe kumdlalo wevidiyo.