URihanna kunye neNkampani ye-Lvmh ye-Lvmh ekugqibelele ukumisa umsebenzi okwethutyana indlu yeFashoni yeFashoni, yeyiphi imvumi esekwe kwiminyaka emibini edlulileyo.
Abameli be-LVMH baphawula ukuba isigqibo siziqeshiso kwaye ukukhululwa kweempahla ezintsha bekungaphambi kokuba kuphuculwe iimeko. " Ingqokelela yaseRihanna iveliswa eYurophu - iOfisi yophawu yakhe ikwiParis, nakwiifektri e-Itali. Ngenxa yebhulukhwe kunye nezithintelo ezibangelwa yiyo, imvumi ayiqhubeki kwiinyanga ezininzi. Ingqokelela yokugqibela yapapashwa ngoNovemba odlulileyo, kwaye i-akhawunti ye-Instagram ye-Brand ayihlaziywanga inyanga. I-Rirans Rirans iqaphele ukuba iphazamiseke kakhulu ngento eyenzekayo.
Ukongeza kwimpahla yempahla kunye nezinto eziphantsi kwe-fenty brand, i-rihanna ikhupha i-stomed x fely thasetics, i-fernt yobukrelekrele Izixhobo ezihamba-ntle - iimvubu ze-pandemic zichaphazele ezi ndawo zeshishini.
URihanna wasayina isivumelwano kunye ne-french collomerate lvmh ngo-2019 emva koko wangena kwibali njengomfazi wokuqala owaseka i-brand yakhe kwi-lvmh, kunye nebhinqa lokuqala lombala othathe indawo ephezulu kwinkampani. Umgca wayo ophumeleleyo wema ngokulandelelana kunye neempawu ezidumileyo ezinjengoCéline, eDrior, uFendi oPhezulu, uFendi nabanye.