E-US, umdlalo we-supercoupe webhola uluhlu lwezinhlelo zokulinganisa kakhulu zethelevishini. Ngokusho kuka-Adele, ngeke akhulume endaweni ephakeme, ngoba akuyona mbukiso womculo - kubonakala sengathi umculi ukhetha ukujabulisa abalandeli abazinikezele, hhayi abalandeli bebhola lezinyawo. Umculi wabiza imayela kusuka kubahleli ukumshayela ucingo, kodwa wanquma ukuphendula ukwenqaba.
I-Superboau ngumdlalo wokugcina wesihloko se-National Soccer League Champion e-United States. Ngokwesiko, kuhlelwa umbukiso omkhulu ekhefu lomdlalo, lapho osaziwayo bebamba iqhaza khona. Izivakashi zezinkanyezi zeSuper Bowl zaba uBeyonce, Katy Perry, Madonna, Jessica Simpson.
Futhi, umagazini we-Billboard washicilela imininingwane yokuthi iNational Soccer League, noma umxhasi womdlalo wePepsi akenzanga isiphakamiso esisemthethweni saba ngumculi waseBrithani ekhefu lomdlalo wokugcina. Esitatimendeni sakhe esihlangene, i-NFL nePepsi ibike ukuthi ubuqambi baka-Adele baboleke kakhulu futhi buqinisekise izingxoxo nezinkanyezi ezithile mayelana nokukhuluma komdlalo. Kepha isiphakamiso esisemthethweni kunoma ngubani ovela ezinkanyezini, kufaka phakathi u-Adele, akazange.