George R.r. UMartin wathola udumo emhlabeni wonke njengomlobi we-fantasy umjikelezo "Isihlabelelo seqhwa nomlilo", obeka phansi isisekelo sochungechunge lwe-megapopur ". Ngaphezu kwalokho, iminyaka eminingana, uMartin wasebenzisa ingxenye esebenzayo kwi-Teleedaption yemisebenzi yakhe, kodwa ekupheleni kwesizini yesine, lapho "umdlalo wezihlalo zobukhosi" waqala ukuphambuka eComan Canva, wanquma ukuphathisa ingxenye yakhe sebenza kwezinye izimo. Ngokusho kwakhe, wakwenza lokho ukuze agxile ezincwadini futhi ekugcineni engeza inoveli "umoya wobusika" kusuka kumjikelezo ofanayo.
UMartin wathi kaninginingi ukuthi kunzima kuye ukushintsha phakathi komsebenzi ochungechungeni nezincwadi zokubhala. Utshele, ngesimo sochungechunge olulodwa ashiya okungenani amasonto amathathu. Naphezu kweqiniso lokuthi "umdlalo wezihlalo zobukhosi" ngoMeyi 2019, inoveli "Umoya Wobusika" awukashicilelwa. Kulokhu, uMartin uthe uma kwenzeka ehlala umbhali wesikrini salolu chungechunge kuze kube sekupheleni, ukukhishwa kwencwadi entsha kuzohlehliswa ngosuku olulandelayo.
Yize endaweni ethile, imidlalo yemidlalo yezihlalo zobukhosi "UDavid Benioff noDan Wayrs bayeka ukulandela umthombo wokubhala ngokuqondile, ama-Martin's Thors ayenguchungechunge oluphikisayo oluphethe. Umlobi wagcina uBeniff ne-Wassa, enkambweni, lapho okuyokuhambisa khona icebo laze lalibhalwe phansi izingxenye zeSaga, kepha namanje ama-brobsor weBhodi ayengeyena owakhe.